Atsız, OzanSeyitoğlu, Faruk2022-06-082022-06-082022https://doi.org/10.1177/13567667221078248https://www.scopus.com/record/display.uri?eid=2-s2.0-85125063467&origin=SingleRecordEmailAlert&dgcid=raven_sc_affil_en_us_email&txGid=84d0fca7e4e032e5b5963adbb656daaf&featureToggles=FEATURE_NEW_DOC_DETAILS_EXPORT:1https://hdl.handle.net/20.500.12514/3115https://www.webofscience.com/wos/woscc/full-record/WOS:000759253100001?AlertId=d383397b-4355-449e-9419-70f9e0e77c15&SID=EUW1ED0B7DlgpOiiOdSHvSwg1rjbAThis research explores the travellers’ experience of daily local-guided shopping tours offered in a sharing economy platform-Withlocals using a netnography approach. Reviews of travellers participating in daily local-guided shopping tours in different destinations were gathered, and their content was analysed. As a result, seven main components of experiences of daily-local guided shopping tours revealed: guide, shopping companion, learning, hedonic experience, memorable experience, local interaction, and shop characteristics. The study substantially contributes to the shopping experience and sharing economy literature by providing a deep understanding of travellers’ shopping experiences in the local guided tours organised through sharing economy platforms.en10.1177/13567667221078248info:eu-repo/semantics/closedAccessShopping experience, sharing economy, local-guided tours, netnography approach, withlocalsArticleQ2WOS:000759253100001