Turizm Rehberliği Bölümü Koleksiyonu

Permanent URI for this collectionhttps://hdl.handle.net/20.500.12514/592

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Now showing 1 - 7 of 7

Citation - WoS: 2
Citation - Scopus: 2
The Moderating Role of Information Quality in the Relationship Between guides’ Communication Skills and Tour Satisfaction
(Routledge, 2023) Arabacıoğlu, Dilan; Dedeoğlu, Bekir Bora
This study aims to determine the moderating effect of the quality of information given by guides on the relationship between guides’ communication skills and tour satisfaction. The data for this study were collected from 300 foreign tourists who participated in guided tours in Nevsehir province, Core Cappadocia, by means of surveys. The partial least squares method was used to test the developed model. According to the analysis results, guides’ communication skills significantly affect tourist tour satisfaction. However, guides’ empathy skills had no significant impact on tourists’ satisfaction with tours. The quality of information given by guides was found to have a moderating role in the relationship between guides’ respect toward tourists and tour satisfaction. On the other hand, information quality had no moderating effect on the relationship between guides’ self-expression skills and tour satisfaction
Citation - WoS: 63
Citation - Scopus: 85
A conceptual study of the strategic role of gastronomy in tourism destinations
(International Journal of Gastronomy and Food Science, 2020) Seyitoğlu, Faruk; Ivanov, Stanislav
The present study discusses the strategic role of gastronomy in destinations from the perspective of three theoretical foundations of strategic management, namely Resource-Based View (RBV), Emergent Strategy (ES), and Positioning Strategy (PS). Several concepts from the field of gastronomy are used, such as gastronomic identity, tourist behaviours (motivation, experience, consumption), a sense of place, and food image. Utilizing this multi-disciplinary literature, the present study provides an integrative review and develops a model explaining the strategic role of gastronomy in tourism destinations consisting of three main components (the source, process, and form of a strategy). According to the suggested model, gastronomic identity is considered a strategic resource for destinations. Depending on the gastronomic identity, a differentiation strategy can be formed in a destination that involves the presentation of gastronomic products developed and offered by discoverers (entrepreneurs, researchers, and tourists) to the relevant markets. This strategy is the result of an emergent, rather than deliberate, strategic process. However, when destination managers and stakeholders realize that a gastronomy-based strategy has emerged, such a strategy can also be transformed into a deliberate strategy. The predictions of the model are supported by the conceptual and empirical findings of earlier studies.
Citation - WoS: 16
Citation - Scopus: 21
A systematic review of scenario planning studies in tourism and hospitality research
(Routledge Journals, Taylor & Francis Ltd, 2024) Costa, Carlos; Seyitoglu, Faruk
This study attempts to enlighten the status of scenario planning studies and their content through a systematic literature review. A search of major databases (Scopus and Web of Science) was performed to determine relevant articles. Fifty-seven articles were identified and analysed according to their categories, themes, topics, and methods-techniques. Based on the content analysis of studies, two main categories, including seven themes, were identified: internal complexity of tourism (tourism planning and development, tourism education, tourism demand forecasting, and tourism types), external uncertainties (climate change and green economy, health care and security, and social media impacts). Though not many studies found, the categories, themes, topics and, methods-techniques of scenario planning studies in tourism and hospitality varies. However, there is still a need for scenario planning studies in tourism and hospitality literature. In this vein, an important implication of this study is that much remains to be done in benefiting from the scenario planning approach to contribute crisis management knowledge in tourism and hospitality research.
Citation - Scopus: 10
Determinants and implications of travel motivations: international travellers visiting Cappadocia
(International Journal of Tourism Cities, 2021) Seyitoğlu, Faruk; Davras, Özgür
Purpose: This paper aims to explore the determinants and implications of travel motivations of international tourists visiting the Cappadocia destination. Design/methodology/approach: The quantitative research method focusing on numerical data was used to test the proposed hypotheses, and the survey technique has been used to collect data. The research participants consisted of 363 international tourists visiting the Cappadocia region/Turkey and spending at least one night there. Confirmatory factor analysis was performed using the AMOS 22 package program to ensure the scales’ construct validity. Then, the structural equation model was established to test the study’s hypothesis, and these hypotheses were tested with the help of path analysis. Findings: As determinants of travel motivations, while electronic word of mouth (eWOM) has a positive effect on travel motivation dimensions, the impact of travel risk perception is negative. Moreover, from the dimensions of travel motivations, novelty/learning and socialization positively affect destination loyalty. However, the influences of escape and relaxation and self-development are meaningless. Besides that, travel risk perception strongly impacts eWOM. Practical implications: Destination managers and practitioners must maintain a higher level of tourist motivation and reduce tourists’ travel risk perception levels to improve destination competitiveness by constituting a more loyal customer profile. Moreover, eWOM platforms should be used efficiently. Originality/value: This study points to a functional multidimensional model that contributes to the literature and guides destination managers and practitioners. The proposed framework of determinants and consequences of tourists’ travel motivation can also be applied in other service contexts. © 2021, International Tourism Studies Association.
Citation - WoS: 7
Citation - Scopus: 9
Distant local-guided tour perceptions and experiences of online travellers
(Sage Journals, 2022) Seyitoğlu, Faruk; Atsız, Ozan
This paper investigated travellers’ perceptions and experiences of using distant local guided tours during the COVID-19 pandemic utilising a qualitative methodology. The reviews’ content of online travellers regarding distant local-guided tours offered by a sharing economy platform – Withlocals – in different destinations was analysed. The results demonstrated that travellers’ distant local-guided tour experiences include celebration, togetherness and socialising, escape and relaxation, memorable, educational, and hedonic components. Additionally, travellers perceived distant local-guided tours as an alternative travel type, preparation for an actual visit, and inspiration for face-to-face experiences. Therefore, distant local-guided tours can be defined as engaging alternative travel types that provide multidimensional experiences and help explore a destination before the in-person visit. Apart from playing a guidance role for scholars and practitioners, this research fills the gap of research on distant local-guided tours in the literature. However, future attempts could shed more light on the subject
Citation - WoS: 35
Citation - Scopus: 40
Humans and/or robots? Tourists’ preferences towards the humans–robots mix in the service delivery system
(SpringerLink, 2022) Ivanov, Stanislav; Webster, Craig; Seyitoğlu, Faruk
This paper investigates tourists’ preferences toward the humans-robots ratio in the service delivery systems of tourism and hospitality companies and the factors that shape them. The sample includes 1537 respondents from nearly 100 countries. The fndings show that a higher preferred share of robots is positively associated with the perceived emotional skills of robots, their perceived usefulness in the tourism/ hospitality context, perceived robotic service expectations, attitudes towards robots in general, and the male gender. On the other side, it is negatively associated with the perceived disadvantages of robots compared to human servers and the household size of respondents.
Citation - Scopus: 13
Motivation, perceived authenticity and satisfaction of tourists visiting the monastery of Mor Hananyo-Mardin, Turkey
(Emerald, 2022) Seyitoğlu, Faruk; Çakar, Kadir; Davras, Özgür
Purpose – This study aims to investigate the relationship between the dimensions of motivation, perceived authenticity and satisfaction of tourists visiting the Mor Hananyo Monastery as a heritage site. Design/methodology/approach – The quantitative research method was implemented to test the proposed structural model. Accordingly, a self-administered questionnaire was applied to 341 tourists visiting the monastery of Mor Hananyo between April and May 2019. First, confirmatory factor analysis was performed to ensure the scales’ construct validity; then, the covariance-based structural equation model was established to test the research hypothesis with the help of path analysis. Findings – The results showed that all motivation dimensions influence the objective authenticity perception of tourists. Heritage and ancestral motivations influence the constructive authenticity perception of tourists. However, the effect of educational motivation on the same variable was insignificant. Furthermore, only heritage motivation affects the existential authenticity perception of tourists. Originality/value – The results of this study demonstrate that tourist satisfaction has causal relationships with travel motivations and authenticity perceptions. Additionally, although tourist satisfaction has been accepted as an essential and extensively discussed subject in the tourism literature, this study is the first to examine the structural relationships of travel motivations (ancestral, heritage and educational motivations), authenticity perceptions (objective, constructive and existential authenticity) and tourist satisfaction in the monastery context.

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