Turizm Fakültesi

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Antecedents of Gastronomy Destination Brand Equity: an Examination of Gastronomy Experience, Motivation, and Destination Satisfaction
(Akdeniz Univ, Tourism Fac, 2023) Kodas, Davut; Ozel, cagil Hale
This paper aims to test the relationships among gastronomic experience, motivation, destination satisfaction, and gastronomy destination brand equity. Data (n:600) was gathered from domestic visitors visiting Gaziantep in March, April to May 2018. Scale development to measure gastronomy experiences and scale adaptation process of destination brand equity were carried out. The relationships among the variables were examined with structural equation modeling. According to the findings, except H5 and H8, all hypotheses are significant in the research model. At the end of the study, significant theoretical and managerial implications were provided for the tourism providers and destination marketers, and managers.
Case Study as a Research Method in Hospitality and Tourism Research: a Systematic Literature Review (1974-2020)
(Sage Publications inc, 2021) Cakar, Kadir; Aykol, Sehmus
This systematic literature review aimed to investigate the use of case study method in hospitality and tourism research to increase the awareness about the use of case study as a research method. Data were collected (n = 871) from 10 leading hospitality and tourism journals published between 1974 and 2020. A thematic analysis of the data was conducted using Leximancer as a computer-aided analysis software. The study findings reveal an overall mislabel and misuse of the case study method. Suggestions are provided to improve case study method applications and increase case study research for more theory development in hospitality and tourism research.
Community Displacement Challenges in Educational Tourism
(Routledge Journals, Taylor & Francis Ltd, 2025) Cizreliogullari, Mehmet Necati
This study investigates issues relating to community displacement of the indigenous residents of Famagusta resulting in an increased rate of relocation to the suburbs due to the sudden growth of educational tourism; thus, the main objective of the current study is to obtain perspectives of learners on primary motives. An in-depth interview of 28 Cypriots in Famagusta, through purposive sampling was used to gather data for the current research. Findings reveal that the increase in educational tourism in Famagusta caused the indigenous Cypriots to move into suburban neighbourhoods. Factors including urbanization issues, social issues, economic issues, cultural issues, and environmental issues were revealed to be the most challenging issues resulting in community displacement.
Equal Employment Opportunity and Diversity in Restaurant Labor: Perspectives of Restaurant Employees and Managers in the USA
(Emerald Group Publishing Ltd, 2024) Seyitoglu, Faruk; Atsiz, Ozan; Acar, Aysegul
PurposeThis study was designed to contribute to the extant literature by discovering the perceptions of restaurant employees and managers toward equal opportunities in restaurant labor and working in a diversity-rich restaurant work environment.Design/methodology/approachA qualitative research approach was utilized. Through in-depth interviews, data were collected purposefully from restaurant workers in different positions (e.g. managers, servers, chefs and cooks) in the USA.FindingsAs a result of content analysis, different perspectives emerged on equal employment opportunity and diversity in restaurant labor. While some employees and managers believe that restaurant labor has equal employment opportunities, others think there is a lack of equal employment opportunity and partial equal employment opportunity in the industry. Most participants perceive working in a diversity-rich restaurant work environment as beneficial (an opportunity to learn about different cultures and an opportunity to learn different experiences and approaches).Originality/valueTo the best of our knowledge, this is the first paper to explore employees' and managers' perceptions of equal employment opportunity and diversity in the hospitality labor context, specifically restaurant labor. Therefore, the research findings will create value for scholars to understand the view on equal employment opportunity and diversity in restaurant labor. Further, it will assist practitioners in designing their labor structure regarding equal employment opportunity and diversity management for the future.
Citation - WoS: 13
Citation - Scopus: 21
Gastronomy Tourism Through Tea and Coffee: Travellers' Museum Experience
(Emerald Group Publishing Ltd, 2021) Seyitoglu, Faruk; Alphan, Eda; 11.02. Department of Tourism Guidance / Turizm Rehberliği Bölümü; 11. Faculty of Tourism / Turizm Fakültesi; 01. Mardin Artuklu University / Mardin Artuklu Üniversitesi
Purpose - The main aim of the present research is to investigate the tea and coffee experience of travellers around the world and clutch the dimensions of tea and coffee museum experience. Design/methodology/approach - Travellers who had experienced tea and coffee museums were purposefully selected as a sample group for the study. As tea and coffee museums that are benefiting from user-generated content (UGC) are limited, a qualitative multiple case study method has been chosen to enrich more comments and obtain more data. For the data gathering, as a UGC platform, TripAdvisor was benefited. Findings - According to an inductive content analysis of reviews, the model of dimensions of tea and coffee museum experience that consist of nine main categories revealed: educational experience, authentic experience, memorable experience, participatory experience, shopping experience, atmosphere, facilities, employees and tour guides and negative experiences (negative staff attitudes and skills, lack of foreign language explanations and cleanliness). Originality/value - To the best of the authors' knowledge, this study is the first to examine the tea and coffee museum experience of travellers around the world. It contributes to the gastronomy literature by providing the dimensions of the tea and coffee museum experience.
Hotel Managers' Perceptions Towards the Use of Robots: a Mixed-Methods Approach
(Springer Heidelberg, 2020) Seyitoglu, Faruk; Markova, Martina; Ivanov, Stanislav
Adopting a supply-side perspective, the paper analyses Bulgarian hotel managers' perceptions of service robots using a convergent mixed methods design. Structured quantitative data were collected from 79 managers using a questionnaire, while interviews were used for the collection of qualitative data from 20 managers. The findings indicate respondents feel that repetitive, dirty, dull, and dangerous tasks in hotels would be more appropriate for robots, while hotel managers would rather use employees for tasks that require social skills and emotional intelligence. The individual characteristics of respondents and the organisational characteristics of the hotels they currently worked in played little role in their perceptions of service robots. The managers considered that robots would decrease the quality of the service and were generally not ready to use robots. Additionally, the interviewees indicated that skilled and well-trained employees were more valuable and more adequate than robots for the hospitality and tourism industry. Theoretical and managerial implications are provided as well.
A systematic review of scenario planning studies in tourism and hospitality research
(Routledge Journals, Taylor & Francis Ltd, 2024) Costa, Carlos; Seyitoglu, Faruk
This study attempts to enlighten the status of scenario planning studies and their content through a systematic literature review. A search of major databases (Scopus and Web of Science) was performed to determine relevant articles. Fifty-seven articles were identified and analysed according to their categories, themes, topics, and methods-techniques. Based on the content analysis of studies, two main categories, including seven themes, were identified: internal complexity of tourism (tourism planning and development, tourism education, tourism demand forecasting, and tourism types), external uncertainties (climate change and green economy, health care and security, and social media impacts). Though not many studies found, the categories, themes, topics and, methods-techniques of scenario planning studies in tourism and hospitality varies. However, there is still a need for scenario planning studies in tourism and hospitality literature. In this vein, an important implication of this study is that much remains to be done in benefiting from the scenario planning approach to contribute crisis management knowledge in tourism and hospitality research.

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