Turizm Fakültesi
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Article Citation - WoS: 42Citation - Scopus: 61Critical success factors for tourist destination governance in times of crisis: a case study of Antalya, Turkey(ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD, 2018) Cakar, KadirThe aim of this paper is to identify the critical success factors for the development of crisis management and strategy for the governance of the tourist destination of Antalya, Turkey. Data was obtained from in situ interviews, participant observation, and documentation. Interviews were conducted with the main tourism stakeholders representing both public and private sectors in Antalya. Findings show that the critical success factors of responsiveness, shared roles, strategy formation, and collaboration are vital for effective crisis management. The study also highlighted the fact that in the area of shared roles and collaboration, encompassing the characteristics of coordination, communication, cooperation, and knowledge transfer, stakeholders are proving ineffectual, thereby obstructing the development of necessary strategies for crisis management and the recovery process. Further, ineffective governance, adopted by local stakeholders, has had a substantial negative impact on the process of developing future effective crisis management strategies.Article Citation - WoS: 145Citation - Scopus: 180Hotel Managers' Perceptions Towards the Use of Robots: a Mixed-Methods Approach(Springer Heidelberg, 2020) Seyitoglu, Faruk; Markova, Martina; Ivanov, StanislavAdopting a supply-side perspective, the paper analyses Bulgarian hotel managers' perceptions of service robots using a convergent mixed methods design. Structured quantitative data were collected from 79 managers using a questionnaire, while interviews were used for the collection of qualitative data from 20 managers. The findings indicate respondents feel that repetitive, dirty, dull, and dangerous tasks in hotels would be more appropriate for robots, while hotel managers would rather use employees for tasks that require social skills and emotional intelligence. The individual characteristics of respondents and the organisational characteristics of the hotels they currently worked in played little role in their perceptions of service robots. The managers considered that robots would decrease the quality of the service and were generally not ready to use robots. Additionally, the interviewees indicated that skilled and well-trained employees were more valuable and more adequate than robots for the hospitality and tourism industry. Theoretical and managerial implications are provided as well.Article Citation - WoS: 8Citation - Scopus: 7The future of restaurant labour: evidence from the U.S. restaurants(Routledge, 2023) Seyitoğlu, Faruk; Atsız, Ozan; Acar, AyşegülThis study contributes to the literature by delving into the perspectives of restaurant employees and managers in the USA about the future of restaurant labour. Through a qualitative research approach, we conducted 25 semi-structured interviews with employees and managers. The findings reveal the challenges of restaurant labour, including high turnover rates due to long hours and working during holidays and weekends, lack of work-life balance, and high levels of stress and pressure on employees. The impacts of the COVID-19 pandemic on the future of restaurant labour are extracted as restaurant operations-related, management-related, employee-related, and patron-related impacts. Finally, this research highlights the requirements for the future of restaurant labour, which are requirements to enhance the quality of working conditions and decrease the turnover rate and requirements to sustain in the restaurant industry as an employee.annotation.listelement.badge Citation - WoS: 142Citation - Scopus: 161Service robots as a tool for physical distancing in tourism(Current Issues in Tourism, 2021) Seyitoğlu, Faruk; Ivanov, StanislavCOVID-19 pandemic is affecting negatively the tourism and hospitality industry. As people must avoid physical interaction, service robots can be a useful tool to ensure a high level of physical social distance during the epidemic. This paper discusses whether the application of service robots to provide physical distance in the tourism and hospitality context is going to be beneficial or there will be side effects as well. The paper posits that service robots create a technological shield between tourists and employees that increases the physical and emotional distance between them.Article Equal Employment Opportunity and Diversity in Restaurant Labor: Perspectives of Restaurant Employees and Managers in the USA(Emerald Group Publishing Ltd, 2024) Seyitoglu, Faruk; Atsiz, Ozan; Acar, AysegulPurposeThis study was designed to contribute to the extant literature by discovering the perceptions of restaurant employees and managers toward equal opportunities in restaurant labor and working in a diversity-rich restaurant work environment.Design/methodology/approachA qualitative research approach was utilized. Through in-depth interviews, data were collected purposefully from restaurant workers in different positions (e.g. managers, servers, chefs and cooks) in the USA.FindingsAs a result of content analysis, different perspectives emerged on equal employment opportunity and diversity in restaurant labor. While some employees and managers believe that restaurant labor has equal employment opportunities, others think there is a lack of equal employment opportunity and partial equal employment opportunity in the industry. Most participants perceive working in a diversity-rich restaurant work environment as beneficial (an opportunity to learn about different cultures and an opportunity to learn different experiences and approaches).Originality/valueTo the best of our knowledge, this is the first paper to explore employees' and managers' perceptions of equal employment opportunity and diversity in the hospitality labor context, specifically restaurant labor. Therefore, the research findings will create value for scholars to understand the view on equal employment opportunity and diversity in restaurant labor. Further, it will assist practitioners in designing their labor structure regarding equal employment opportunity and diversity management for the future.Article Citation - WoS: 10Citation - Scopus: 8Double-edged perspectives on service robots: working with robots and robots’ future career impacts(Taylor & Francis Online, 2022) Seyitoğlu, Faruk; Atsız, Ozan; Taş, Sedat; Kaya, FazılThis study investigates the perspectives of undergraduate tourism and hospitality students on working with robots and the influence of the widespread use of robots on future careers. Accordingly, interviews were conducted with thirty students. The findings include two main categories: working with robots in the tourism and hospitality industry (advantages of working with robots, disadvantages of working with robots, and willingness to work with or implement robots) and future career impacts of the widespread use of robots (threatening human employment, reducing the motivation toward working in the industry, unfair competition between humans and robots, negative psychological impact/feeling of being less skilled than robots, and giving up/changing the industry). This research contributes to the literature by revealing the dimensions of working with robots and the future career impacts of the widespread use of robots. A model of future career impacts of the widespread use of robots was also proposed.Article Citation - WoS: 15Citation - Scopus: 22The two-way perspective of tourism undergraduates towards (post-)viral world: The future of tourism, and vocational development and career(ScienceDirect, 2022) Seyitoğlu, Faruk; Atsız, Ozan; Kaya, Fazıl; Taş, SedatThis timely paper explores the future of tourism and vocational career in the Covid-19 period from the perspective of undergraduate tourism students. The data were collected through semistructured interviews with 30 students majoring in tourism faculty departments following the qualitative methodology. The findings demonstrate that vocational development and career planning in the Covid-19 era and the future of tourism are the main dimensions identifying students’ perspectives. The vocational and psychological pandemic effects are shaping the future career decisions of students. Furthermore, the future of tourism includes the elements related to tourist expectations and behaviours and trends in the (post-)viral tourism.Article Citation - WoS: 22Citation - Scopus: 25The role of trust in tourists’ motivation to participate in co-creation(Emerald, 2023) Kodaş, Betül; Resat Arıca, Cihan Cobanoglu, M. Omar Parvez, Viput Ongsakul and Valentina Della CortePurpose – Intention to re-participate in co-creation (IRCC) is an essential indication of customers to their deal proneness. Therefore, this study aims to focus on the role of trust in the relationship between tourists’ motivation for IRCC activities and the perceived service outputs in the tourism research. Design/methodology/approach – This study applies a quantitative method approach to achieve perceptions into this unfamiliar phenomenon of IRCC. A total of 305 valid questionnaires were collected from October 10 to October 30, 2020 in Istanbul, then analyzed with covariance-based structural equation modeling using the linear structural relations (LISREL) software package. Findings – The findings of the study showed that the tourists’ IRCC is categorized under four factors: learning benefit, social interaction benefit, hedonic benefit and financial benefit. In the context of IRCC, organizational trust partially mediates the relationship between tourist intention and deal proneness motivation for IRRC. Research limitations/implications – The scope of research was limited to domestic tourists visiting Istanbul. Research must be conducted on tourists visiting other destinations and who differ in terms of cultural features to make assessments on a larger scale. Furthermore, when considering that co-creation is the consequence of the collaboration between the business and the customers, researching businesses’ initiatives based on promoting the participation in co-creation will make a contribution both for the managers and to the literature to formalize the co-creation process. In addition, social networks are one of the main platforms where tourists motivation to participate in co-creation, but tourists can both create and destroy value on social media regarding the businesses and touristic experience. In this respect, future research should analyze tourists’ motivation elements that urge them to co-create and codestroy value on social networks, contributing to understanding and evaluating the co-creation process in all aspects. Practical implications – In contrast with prior research, this study offers a model that integrates the antecedents and consequences of the IRCC process. In this perception, insight tourist motivational factors to IRCC activities provides a path for tourism businesses to strategically manage their activities. This study mostly uncovers the role of organizational trust positively in effect the re-participation. Originality/value – IRCC is an issue that should be evaluated with its antecedents and outputs. In the literature, several studies evaluate co-creation outputs but research on antecedents promoting IRCC is limited. In this study, the antecedents (motivation to re-participate) and outputs of co-creation (trust and perceived benefit) are evaluated togetherArticle Citation - WoS: 31Citation - Scopus: 36Service robots and perceived discrimination in tourism and hospitality(ScienceDirect, 2023) Seyitoğlu, Faruk; Ivanov, StanislavThis study explores the influences of the incorporation of service robots in the service delivery systems of tourism and hospitality companies on the perceived discrimination of tourists and tourism employees. In doing so, a conceptual framework is proposed to explain the relationships between robots-based service delivery systems in tourism and hospitality (e.g., fully robotised and mixed service delivery systems) and discrimination. This paper demonstrates that although service robots may be advantageous in eliminating/mitigating perceived discrimination (from employees to tourists, tourists to tourists, tourists to employees, employer/employee to employee), using robots can also create or aggravate perceived discrimination. Though this study is the first attempt on the subject and presents beneficial knowledge for tourism and hospitality service providers and service robot designers, future empirical studies could shed more light on the relationship between robots-based service delivery systems and discrimination in the tourism and hospitality context.Article Citation - WoS: 7Citation - Scopus: 8Tourism education and internships: a metaphor analysis(ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD, 2017) Seyitoğlu, Faruk; Çakar, KadirThe objective of the present study was to examine tourism undergraduates' perceptions of their education and internship experiences through metaphorical analysis whilst striving to raise the awareness of tourism educators towards using metaphors. A qualitative methodology was used to explore this phenomenon. Participants were senior students (n = 94) from the Faculty of Tourism at Akdeniz University in Antalya, Turkey. The data were collected with a semi-structured questionnaire and processed using content analysis. Next, metaphors found in answers were categorised into different groups, and relevant excerpts were identified. The results provide insights useful to both tourism education providers and tourism establishments. Conclusions, limitations and future research directions are also presented.Article Citation - WoS: 14A netnography approach on the daily local-guided shopping tour experiences of travellers: An unexplored facet of the sharing economy(Sage Journals, 2022) Atsız, Ozan; Seyitoğlu, FarukThis research explores the travellers’ experience of daily local-guided shopping tours offered in a sharing economy platform-Withlocals using a netnography approach. Reviews of travellers participating in daily local-guided shopping tours in different destinations were gathered, and their content was analysed. As a result, seven main components of experiences of daily-local guided shopping tours revealed: guide, shopping companion, learning, hedonic experience, memorable experience, local interaction, and shop characteristics. The study substantially contributes to the shopping experience and sharing economy literature by providing a deep understanding of travellers’ shopping experiences in the local guided tours organised through sharing economy platforms.Article Citation - Scopus: 6Discovering cities with peer-to-peer local-guided bike tours: tourists’ experiences and perceptions(Taylor & Francis Online, 2022) Seyitoğlu, Faruk; Atsız, OzanThis study explores tourists’ experiences and perceptions of peer-to-peer (P2P) local-guided bike tours using a netnography approach. The content of reviews of tourists regarding P2P local-guided bike tours offered by a sharing economy platform–Withlocals–in different destinations was analysed. The results show that tourists’ experiences of P2P local-guided bike tours include discovery, hedonic, safety and comfort, edutainment, local interaction, and memorable aspects. In addition, tourists perceive P2P local-guided bike tours in various ways. Our findings illustrate that P2P local-guided bike tours can be defined as engaging activities that provide multidimensional and rich experiences and help explore a destination. Due to the lack of research on P2P local-guided bike tours and the increasing demand by tourists for these tours, this study fills the gap by exploring tourists’ P2P local-guided bike tour experiences and perceptions. Furthermore, although this research will guide scholars and practitioners, future studies could shed more light on the subject.Article Citation - Scopus: 10Tourism, automation and responsible consumption and production: a horizon 2050 paper(Emerald Publishing, 2025) Ivanov, S.; Seyitoğlu, F.; Webster, C.Purpose: By focusing on Sustainable Development Goal 12 (SDG 12) and tourism automation, this perspective paper aims to investigate how tourism and automation will work to create a world in which tourism has more sustainable production and consumption patterns. Design/methodology/approach: This perspective paper reviews the past developments of automation in tourism in the context of sustainable production and consumption patterns, the lessons learned from the COVID-19 pandemic and looks at the future of tourism and how automation will help it be more sustainable in terms of consumption and production patterns. Findings: The insights from this analysis suggest that automation technologies will play a major role in both the supply and demand sides of the tourism and hospitality industry, encouraging increased tourism sustainability. While automation technologies will have the greatest impact on the supply side in the near future, as such technologies will be used to minimise waste and energy usage, creating large gains for environmental protection, the technologies will also benefit responsible consumption. Big data and analytical technologies will work in ways to ensure that consumers are nudged into consumer practices that are increasingly sustainable. Originality/value: This perspective paper synthesises the literature on the subjects, namely, automation and SDG 12 in tourism, and points to important new future research agenda. This is one of the first papers in tourism to blend automation and SDG 12 literature to shed light on the use of automation in sustainable consumption and production in tourism. © 2024, Emerald Publishing Limited.Article Citation - WoS: 3Citation - Scopus: 4Visitors' experiences of UNESCO World Heritage Site: evidence from Göbeklitepe, Türkiye(Emerald Publishing, 2023) Nguyen, Thi Hong Hai; Ağbay, Nurullah Cihan; Çakar, KadirPurpose: This study seeks to investigate and discuss the heritage experiences of both domestic and international visitors at Göbeklitepe UNESCO World Heritage Site in Türkiye. Design/methodology/approach: A qualitative research approach was adopted in the current study. TripAdvisor's comments and reviews of both domestic (n = 519) and international (n = 186) visitors regarding their visits to Göbeklitepe were collected. The data were then subjected to content analysis by MAXQDA as qualitative data analysis software. Additionally, an abductive research approach, which consisted of three stages, was implemented for data analysis. Findings: The three aspects of visitor experiences at Göbeklitepe, including cognitive, emotional and relational experiences were found and discussed. Additionally, commonalities and differences among domestic and international visitors in terms of the heritage experience they gained from their visit to Göbeklitepe were revealed and analyzed. Practical implications: Based on the findings regarding the main aspects of heritage experiences at Göbeklitepe, including cognitive, emotional and relational experiences, site managers and destination marketers can create effective marketing strategies that focus on those characteristics to attract visitors to the site. Moreover, the study can guide destination marketers to develop targeted marketing campaigns that highlight the different historical and religious significance of the site for both groups of domestic and international visitors. Originality/value: First, the study affirms that Göbeklitepe is an important and impressive cultural heritage site due to its historical significance to both domestic and international visitors. It also strengthens the multifaceted nature of heritage experiences. Especially, the evidence of relational heritage experiences, including the connectedness to heritage and the sense of belonging to the visitor community, enriches the literature of heritage experience in this regard.Article Citation - WoS: 16Citation - Scopus: 29Robots and emotional intelligence: A thematic analysis(Elsevier, 2024) Seyitoğlu, Faruk; Ivanov, StanislavThe research on emotional intelligence in social robots is growing. This paper provides a thematic analysis of the studies on robots and emotional intelligence, synthesising and evaluating current knowledge and research topics. In addition, based on the thematic analysis of the studies, it also provides a conceptual framework explaining the emotional intelligence of robots that includes both actors (human and robot) in a human-robot interaction setting. The findings are based on the analysis of 252 studies published until the end of 2022 and indexed in the Scopus database. The results unveiled two main themes (robot design-technical developments and characteristics and human-robot interaction), including sub-themes and topics that emerged in the literature. Finally, the themes and sub-themes were evaluated through a critical discussion to develop a conceptual framework for robots and emotional intelligence.Article Citation - WoS: 32Citation - Scopus: 50Case Study as a Research Method in Hospitality and Tourism Research: a Systematic Literature Review (1974-2020)(Sage Publications inc, 2021) Cakar, Kadir; Aykol, SehmusThis systematic literature review aimed to investigate the use of case study method in hospitality and tourism research to increase the awareness about the use of case study as a research method. Data were collected (n = 871) from 10 leading hospitality and tourism journals published between 1974 and 2020. A thematic analysis of the data was conducted using Leximancer as a computer-aided analysis software. The study findings reveal an overall mislabel and misuse of the case study method. Suggestions are provided to improve case study method applications and increase case study research for more theory development in hospitality and tourism research.Article Citation - WoS: 42Citation - Scopus: 48Understanding travellers’ reactions to robotic services: a multiple case study approach of robotic hotels(Journal of Hospitality and Tourism Technology, 2021) Çakar, Kadir; Aykol, ŞehmusPurpose: The purpose of this paper is to investigate travellers’ behaviour and examine their reactions to high-tech hotels offering robotic services to customers. Design/methodology/approach: Data were gathered from user-generated content within the context of a qualitative research method by analysing the online narratives of travellers at TripAdvisor who visited robotic hotels. Data analysis was realised through content analysis, which revealed various themes and categories of traveller behaviour and reactions to technology. Findings: Results show that robotic services significantly improve the quality of service offered to travellers, while positively affecting travellers’ intention to revisit robotic hotels within the context of customer engagement behaviours. Research limitations/implications: The results of the present research reveal that the introduction of new technologies in the service industry, such as the robotic butler, can have considerable effects on guest behaviour and attitudes. This field has emerged as a new sub-dimension of customer engagement. Practical implications: The use of robots will most likely enhance experiences through interaction between customers and robots. Additionally, in cases where social distancing is required, the use of robots in the hospitality and tourism industry may increase the mobility of people wishing to travel by applying social distancing through use of robots in services. Originality/value: The study contributes to the extant literature by identifying the concept of adoption as a sub-dimension deriving from human–robot interaction, thus generating the novelty of the research.Article Citation - WoS: 6Citation - Scopus: 8Dimensions of (post-)viral tourism revival: actions and strategies from the perspectives of policymakers in Portugal(Taylor & Francis Online, 2021) Seyitoğlu, Faruk; Costa, Carlos; Malta, Ana MariaThis research explores the dimensions of (post-)viral tourism revival from the perspectives of policymakers in Portugal. Accordingly, the data were collected through semi-structured interviews with policymakers representing Portugal’s regional and national level tourism organisations. The findings include six main themes: financial actions, structural and logical strategies, demand-related strategies, workforce aspects and actions, marketing and promoting strategies, and optimization of funds. By providing the necessary actions and strategies, the present study results will be helpful for destinations to develop effective crisis management planning in the (post-)viral tourism to revive. Additionally, this paper is the first to reveal in detail the dimensions of (post-)viral tourism revival from the perspectives of policymakers who are in significant positions of regional and national level tourism organizations. Thence, the findings are original and will contribute to the tourism literature.Article Citation - WoS: 14Citation - Scopus: 22The future of tourism and hospitality labour: challenges, requirements, trends, skills and the impact of technology(Routledge, 2023) Seyitoğlu, Faruk; Costa, Carlos; Martins, Mariana; Malta, Ana MariaThis study was designed to fill two main research gaps: the need for a multidimensional perspective on the future of tourism and hospitality (T&H) labour and the lack of studies from the perspectives of key stakeholders who are representatives of tourism organisations and involved in policymaking. Therefore, it unveils the perceptions of policymakers responsible for tourism organisations in Portugal towards the future of T&H labour. Following an exploratory qualitative case study approach based on semi-structured interviews with eleven policymakers, the results illustrate that the most prominent challenges that the COVID-19 pandemic created are the damage to practical ability, finding a skilled and experienced workforce, and attracting tourism labour back to the sector. However, there are some requirements to overcome such challenges in the future. Moreover, future trends and skills for T&H employment were revealed as new working models, digitisation and robotisation, and the expected skills such as management, analytical, digital marketing, and customer behaviour analysis. Finally, technology was found to have positive and negative impacts on T&H employment. The results and implications will benefit Portugal and different destinations in understanding the dimensions of T&H labour for the future and developing future actions, strategies and policies.Article Citation - WoS: 3Citation - Scopus: 5Towards an ICT-led tourism governance: A systematic literature review(European Journal of Tourism Research, 2023) Çakar, KadirThe aims of the present paper are to identify the gaps in the current literature on tourism governance and to propose an ICT-led model of tourist destination governance. By utilizing a systematic literature review of existing literature on the issue of tourism governance, the present paper reviews 85 articles from 419 refereed articles published from the period of 1994 to 2019, employing thematic analysis to examine the data. The review reveals the gap in an ICT-based model of tourist destination governance. Based on a systematic review of recent articles, the results display elements through which effective destination governance is ensured have been identified.
